Workshop A: Design Thinking

04 Jan 2017
3:30 pm - 5:15 pm

Workshop A: Design Thinking


Explore your role as a leader of pediatric health and wellbeing through the lens of design thinking. Through this interactive and immersive Design Studio session, you will learn about and engage in the design process—leveraging its principles and tools to advance your approach to pediatric innovation. This session will leave you with actionable takeaways to readily share and apply within your organization.

We will begin with perspective on a case study around the role voice plays in consumer experience—shedding light on the transformation of a health system through the lens of design.


  1. What is Design Thinking and how does it apply to pediatric innovation?
  2. How does voice (the words, pictures, actions, values, and beliefs) inform and empower consumer experience?


Upon arrival to this session, attendees will be organized into Design Studios and given design thinking and innovation prompts to fuel brainstorming and ideation. Leveraging personas, journey mapping, expectation mapping, and analogous thinking, Design Studio teams will be encouraged to take an iterative approach to their exploration with the goal of filling their ‘studio’ space with questions, ideas and insights. Attendees will be on their feet, interacting with a design environment embedded with prompts and stimuli for discussion and inquiry.

This session will be divided into two parts —

Part I. Defining Design

Teams will brainstorm and collectively share their thoughts on the topics such as: what is design thinking? What does it mean to take a human-centered approach to healthcare? What does it mean to be a design thinker? What are the four orders of design? We will engage in the exercise of ‘building a design thinker with a rapid prototype session that leads to a better understanding of the design principals we will be focusing on.

Part II. Exploring Pediatric Urgent Care

During the second portion of this session, teams will leverage tools and insights from Part I and apply these to the exploration of pediatric urgent care. Using tools including Personas and Day in the Life, teams will embody the point of view of a child and parent to explore their healthcare experience. Through a series of exercises and teach back discussion, teams will walk away with practical tools and actionable insights to continue this discussion internally within their organizations.